Resolv is founded in Lugano, Switzerland.
From the very beginning, it stands out for a clear mission that reflects the work ethic of its founders, Mario Straccia and Steve Palazzese: to develop innovative, simple, practical, and high-quality solutions that outperform competitors and make the work of professionals and DIY enthusiasts easier. Every stage of product development—from concept to realization—is guided and evaluated according to this mission.

The first innovative product is launched: Seal Up Original, a waterproofing sealant based on bitumen. A product unique in its kind, as it is the first bitumen-based sealant available in aerosol format, combining professional performance with maximum ease of use. Immediately appreciated by the market for its effectiveness, practicality, and reliability, Seal Up Original becomes the benchmark of the product range. Later, the White and Clear versions are also developed to meet specific customer needs and expand application possibilities.

A product is introduced that sets a new standard: Resolv® Work made easy® . a ready-to-use polymer cement that radically simplifies building repair operations. Thanks to its advanced formulation, it eliminates the need to mix water, sand, and cement, reducing application time, margins of error, and operational complexity while ensuring reliable, high-quality results.

The Resolv project expands beyond Swiss borders.
A fiscal representation is opened in Italy to serve the Italian market and support development across Europe—an increasingly demanding market where quality, reliability, and product value are decisive factors for success.
A U.S. commercial subsidiary is established in Miami with the goal of operating in one of the most advanced, demanding, and competitive markets in the world. Presence in the United States represents both a strategic challenge and an important opportunity for growth, comparison, and consolidation of Resolv’s positioning in an environment that rewards innovation, quality, and differentiation

The slogan that clearly and effectively communicates the company mission takes shape: Resolv® Work made easy® . More than just a claim, it embodies the brand philosophy: simplifying work, reducing operational complexity, and offering intuitive, reliable, high-performance solutions designed to make every task faster, more efficient, and more accessible—for professionals and DIY enthusiasts alike.

Expansion into the Central American market begins with the opening of a commercial representation in Panama, chosen as a strategic hub to coordinate sales activities, strengthen brand presence, and support development in Central and South America.

International expansion continues with entry into the Asian markets of Taiwan and, in particular, South Korea, strengthening brand presence in a strategic, high-potential region. These technologically advanced and demanding markets place strong emphasis on quality, innovation, and reliability—areas in which Resolv aims to consolidate its positioning and build long-term, value-driven relationships.

Resolv introduces a new product line based on bio-organisms, reinforcing its commitment to sustainable innovation and smarter cleaning. The products are developed with next-generation biological additives and bio-based surfactants obtained through microbial fermentation, ensuring high cleaning performance while fully respecting the environment.